The use of pictures in presentations can be extremely helpful. They can support and enhance content. They can convey messages instantly. They can make a presentation more interesting and provide visual orientation. But it is sometimes not that easy to find an appropriate image. And if you do find one, there are all the legal aspects involved. What is permitted? What is not? As you can see, the issue is complex.
Image copyrights are a difficult subject. We recently took a brief look at it in this blog. Let’s now take a closer look, using several specific examples. We’ll concentrate on standard licenses, because they usually suffice for presentation purposes. Current March 2016
Images have a big impact. They can underscore important messages and give them emotional weight – but they can also miss their intended purpose, e.g. because they are unsuitable or generic. Given the millions of pictures available today in online archives and company databases, it’s no simple matter finding the right one. We’ve come up with five tips for you: